If the way to a pet owner\u00e2\u20ac\u2122s heart is through their beloved pets, then you have everything you need to make a connection on social media\u00e2\u20ac\u201dall thanks to your patients.<\/p>\n
According to\u00c2\u00a0this study, the average dog person posts about their dog on social media six times a week. They also browse dog videos and images about three times a week.
\nSocial media is dominated by dogs, and all manner of other pets too\u00e2\u20ac\u201dso why not tap into that spellbinding power on your social media? With \u00e2\u20ac\u0153pet power\u00e2\u20ac\u009d on your side, social media marketing is a cinch, and we\u00e2\u20ac\u2122ll show you how!<\/p>\n
As part of a veterinary team, you see countless adorable pets of all shapes, sizes and species every day, making your practice a goldmine for social media content with fun, furry flair. Just be sure to\u00c2\u00a0get client permission\u00c2\u00a0first!
\nWhen you post images and anecdotes about pet patients on your veterinary social media, you create a sense of family with your clients. Pet owners feel engaged, which is great for\u00c2\u00a0connecting better with your loyal customers. Creating an authentic environment on social media also encourages new clients to try your practice, because your content is client-focused and cute.<\/p>\n
Cultivating a great social media feed doesn\u00e2\u20ac\u2122t have to be a strenuous effort. You can find funny, cute and informative images, videos or articles to share from other great sources too. Be sure to\u00c2\u00a0add your own thoughts and opinions\u00c2\u00a0when you post curated content though, for that extra personal touch.
\nSharing content from others helps bring variety to your feed, which keeps your followers interested.\u00c2\u00a0Curated feeds\u00c2\u00a0also lend credibility to your practice, allowing you to\u00c2\u00a0inspire preventive care\u00c2\u00a0with other resources to back you up. Best of all, you\u00e2\u20ac\u2122ll spend less time creating new content and more time treating patients.
\nShort on time? Hire VetNetwork for your email marketing needs. he creative staff at VetNetwork has the knowledge and technology to manage all aspects of your veterinary hospital’s email newsletter. VetNetwork can design your newsletter, write your articles, and send it to your database of subscribers.<\/p>\n
Although social media does have a global reach, the real benefit comes from focusing your attention on the locals. Try posting content from your local community\u00e2\u20ac\u201dwhether about events, organizations, seasonal topics, and especially local pets themselves\u00e2\u20ac\u201dwhenever possible.
\nWhen you emphasize your local community on social media, you are better able to reach potential clients. As a bonus, you\u00e2\u20ac\u2122ll also\u00c2\u00a0improve your local SEO\u00c2\u00a0results.<\/p>\n
Speaking of engaging the locals, why not start by showcasing the talent right at your practice? Encourage different members of your health team to \u00e2\u20ac\u0153take over\u00e2\u20ac\u009d your social media accounts for a day, using\u00c2\u00a0quick how-to videos\u00c2\u00a0and fun behind-the-scenes photos of the goings-on and visitors at your practice.
\nIf you have a pet mascot at your clinic, it could be fun to show the goings-on from their point of view too. After all, this is pet power we\u00e2\u20ac\u2122re talking about!
\nNot only is this incredibly fun for your team, it also changes things up for your clients. When pet owners get to know your team, it deepens their relationship with your practice, and shows the human face behind the medicine.
\nWielding the awesome power of pets is a great way to simplify your practice\u00e2\u20ac\u2122s social media strategy, without the extra time and effort. Building strong connections with your clients is an essential step in growing and maintaining your practice, and using pet power on social media is the perfect place to start.<\/p>\n
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No matter what your budget, we provide you with the best veterinary marketing solution to accomplish your goals. Please review the sections of our website, then call at\u00c2\u00a0800-564-4215\u00c2\u00a0<\/strong>today or\u00c2\u00a0contact us<\/a>\u00c2\u00a0online. A phone call to us means results for you.<\/p>\n <\/p>\n","protected":false},"excerpt":{"rendered":" If the way to a pet owner\u00e2\u20ac\u2122s heart is through their beloved pets, then you have everything you need to make a connection on social media\u00e2\u20ac\u201dall thanks to your patients. According to\u00c2\u00a0this study, the average dog person posts about their dog on social media six times a week. They also browse dog videos and images […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/vetnetwork.com\/blog\/wp-json\/wp\/v2\/posts\/4223"}],"collection":[{"href":"https:\/\/vetnetwork.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vetnetwork.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vetnetwork.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/vetnetwork.com\/blog\/wp-json\/wp\/v2\/comments?post=4223"}],"version-history":[{"count":1,"href":"https:\/\/vetnetwork.com\/blog\/wp-json\/wp\/v2\/posts\/4223\/revisions"}],"predecessor-version":[{"id":4224,"href":"https:\/\/vetnetwork.com\/blog\/wp-json\/wp\/v2\/posts\/4223\/revisions\/4224"}],"wp:attachment":[{"href":"https:\/\/vetnetwork.com\/blog\/wp-json\/wp\/v2\/media?parent=4223"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vetnetwork.com\/blog\/wp-json\/wp\/v2\/categories?post=4223"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vetnetwork.com\/blog\/wp-json\/wp\/v2\/tags?post=4223"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}