VetNetwork can help your veterinary practice appear in the top three Google Map search results.
Most pet owners don't search for a veterinarian by name. They type "vet near me" or "animal hospital in [city]" and choose from whatever Google puts in front of them. The three practices that appear in Google's local map results (also referred to as the Local Pack or NAP Pack) receive the overwhelming majority of those clicks, calls, and appointment requests. If your practice isn't in that group, most people will never scroll past this convenient list to find you – they’ll just go to your competitor instead.
Google Maps ranking isn't a one-time fix. It requires ongoing attention, accurate data, and a clear picture of how your practice compares to the competition. VetNetwork tracks your position every month, identifies what's holding you back, and takes the steps needed to move you up.
What is Google Maps Ranking?
Google Maps ranking refers to where your veterinary practice appears in the "Local Pack," the map-based results displayed when someone searches for services near them. These results sit above the organic listings and below paid ads, and they're often the first and only thing a pet owner looks at. Getting into the top three positions for the searches that matter to your practice is one of the highest-value things you can do for your marketing.
How We Get You There
Ranking well on the Local Pack depends on how Google categorizes your business, how your services are described, how active your profile is, and how you stack up against competitors in your area. VetNetwork uses geo-grid data and keyword tracking to measure exactly where you stand, and to prioritize the work that will have the most impact on your visibility.
VetNetwork’s Google Maps Ranking Plan
We offer a customized management plan designed to optimize your visibility and increase the likelihood that Google will rank you in the top 3-5 “local” search results when pet owners use keywords like “vet near me.”
Included in your ranking plan are:
- Track 5 keywords monthly to measure your visibility across your service area
- Monthly geo-grid scan showing exactly where you rank, block by block, across your local market
- Competitor geo-grid comparison so you can see how your rankings stack up against the practices competing for the same clients
- Primary category review to ensure Google is classifying your practice correctly for your highest-priority services
- Secondary category review to maximize visibility across the full range of what you offer
- Service optimization to make sure every service listed on your profile is accurate, complete, and aligned with how pet owners actually search
To learn more about a Google Maps Ranking program for your practice, call us today at 800-564-4215 or reach out online.