Archive for 2009
Internet Marketing Boosts Your Veterinary Practice (and Drives the National Economy)
Your veterinary hospital’s internet marketing plan isn’t just bringing new clients into your hospital—it’s also helping drive economic activity in the U.S. That’s according to a new study by the Interactive Advertising Bureau (IAB), a group of more than 375 media and technology companies. According to IAB’s study, interactive online advertising (which includes websites, blogs […]
Use Google Analytics To Track Website Visits
Having a professional website for your veterinary hospital is a must, but what’s the best way to track your hospital website’s effectiveness? How many people are visiting your website each week? How do they find your veterinary hospital website and, once they start browsing, what sort of information are they looking for? Google Analytics is […]
Exercise Caution On Social Networking Sites
Social networking websites are a vital part of your veterinary hospital’s website marketing strategy—and a fun way to connect with your clients and employees as well. But not all of them are harmless. As your veterinary hospital expands its presence on the internet, exercise caution when it comes to social networking sites. Facebook, Twitter, MySpace […]
Make Veterinary Hospital Employees Part Of Your Social Networking Strategy
You’ve got a great website for your veterinary hospital and you’ve set up a Facebook page and a Twitter account to go along with it – that’s excellent news! But as your veterinary practice starts using social networking to connect with clients and market your hospital, you need to start thinking about how your veterinary […]
Veterinary Social Networking For Your Veterinary Hospital Website
What can social media networking do for your veterinary hospital’s website? Plenty! Just ask Dr. Brian Hurley at Gardner Animal Care Center in Gardner, MA. Earlier this year, Dr. Hurley created a hospital blog using Blogger and joined the millions of users on Facebook and Twitter. VetNetwork has redesigned GACC’s homepage and has added a new […]
Your Veterinary Website’s Shopping Cart Page
If you don’t have a small, custom veterinary pharmacy shopping cart on your vet website, you should think about getting one. You certainly don’t need an elaborate commercial shopping cart just to sell a few medications online. VetNetwork can add a personalized e-Pharmacy page to any veterinary hospital website for a very reasonable fee. Along […]
Congress Considers Potential Exotic Pet Ban
Not all pets are cute and cuddly and sit in your lap, but pet owners love them just the same. Snakes, iguanas, birds, hamsters, fish and others are all popular pet choices, even though they can’t go for a walk in the park or come when you call. However, exotic pets may soon be scarce […]
Using The Web To Repair Your Veterinary Reputation
No matter what you do, you can’t make all of your clients happy. It’s a hard lesson to swallow, especially when you know you’re doing your best to meet the needs of clients and their pets, but some clients just aren’t satisfied. It’s how they express that dissatisfaction, though, that has a bearing on your […]
Are You The 200 Millionth User On Facebook?
Are You The 200 Millionth User On Facebook?
Veterinary Hospital Logos – An Integral Part of your Hospital’s Brand
Your vet logo is one of the most valuable tools in your marketing toolbox for your veterinary practice. A well-designed veterinary hospital logo memorably conveys your identity and builds name recognition. When potential clients see your veterinary clinic logo, they’ll be reminded not just of your practice, but the services you offer and the care […]