Alena Allegretti joined VetNetwork in February 2012, and is our Lead Graphic Designer and Web Developer. Once your veterinary hospital website goes into design, it is Alena’s job to make sure the result is exactly what you’re looking for – a role that she takes very seriously. Below, Alena talks about the website design process […]

It’s hard to believe, but Facebook has been around for ten years. In that relatively short time span, it has transformed itself from a time waster for college students to one of the most popular destinations on the web. Along the way, Facebook has become a powerful marketing tool for businesses large and small. But, […]

With a social media content calendar, you can deliver the content that pet owners want and that makes a real difference to your veterinary hospital’s bottom line.

As a veterinary hospital owner, your free time is already on a tight leash. However, scheduling coffee with some legal news and information may prove not only worth your time but valuable to your practice’s pocketbook, too. A Little Knowledge Can Be a Dangerous Thing Today’s easy accessibility to the Internet and the resulting overload […]

“Like” it or not, Facebook has become an extremely important part of the marketing puzzle for businesses everywhere – and that includes veterinary practices. But while the process of setting up a page for your practice on Facebook may seem straightforward, there’s a lot more you need to be aware of to get results through […]

Adding cutting-edge services like hyperbaric oxygen therapy is a great way to attract pet owners looking for the most comprehensive care available. Make sure your veterinary hospital marketing strategy includes a plan to keep pet owners up to date on all the ways your practice can meet and exceed their expectations for veterinary care.

I recently lured Lauren Frazer, VetNetwork’s SEO Specialist, away from her computer to chat about SEO and why it should be an integral part of your veterinary hospital’s marketing strategy. Here is what she had to say. SS: What is SEO and is it important for veterinary hospital websites? LF: SEO refers to the techniques […]

Veterinary marketing isn’t just about the hard-sell. Learn how informing your clients through an online veterinary pet resource section will bring a world of benefits to the successful marketing of your practice.

As of April 8, Windows XP will no longer be supported by Microsoft. If your veterinary hospital still relies on Windows XP, you need to plan on migrating to a new operating system- and fast.

Enjoying a long, successful career in veterinary medicine is important to you. Whether you are a veterinary hospital owner or a veterinary associate, an important initial step in securing such an outcome is to include a well-written non-solicitation agreement in your veterinary contract.